The Expert’s BLUEPRINT, Part I

Get Paid to $peak!, Market/Promote Your Speaking
See the video in the previous post, the fourth in the series - this is a really hot one!!! Here's Brandon Burchard's description of the video: "How do highly-paid experts “chunk” their information to make it clear (and valuable)? What is the FRAMEWORK you must follow to build your own “expert empire” through books, speeches, seminars and online programs? This video has the answers. Post comments below [ http://expertsacademy.com/blog/video4 ] and I’ll reply to as many as I can personally. – Brendon"
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Selling Online, Selling Offline — What’s the Difference?

Effective Speaker Site, Market/Promote Your Speaking
Selling Online, Selling Offline -- What's the Difference?           By Ari Galper, Founder of Unlock The Game™ Ever since I created Unlock The Game™, one of the first questions people always ask me is, "Does Unlock The Game™ apply to online selling?"   I've been holding off on answering that question because I wanted to get enough experience under my belt with my own online business so I could answer this from an authoritative position. My answer is, "For the most part, yes -- but with some differences." Those of you who fully understand the philosophy behind Unlock The Game™ are well aware that the core of everything I teach is based on the elimination of all sales pressure from the selling process.   You also know that the single most…
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How to POSITION, PROMOTE and GET PAID as an Expert – by Brandon Burchard

Get Paid to $peak!, Market/Promote Your Speaking
Here's another great video from my mentor, Brendon Burchard. ... "This video will teach you specifically how to POSITION, PROMOTE and GET PAID as an expert. (Including WHAT to create and the sales psychology you’ll need to know to sell your information). This video teaches you: – How regular people become highly-paid experts – 3 things you need to WIN at in order to become the next guru in your field – 10 positioning pillars for displaying your credibility – The “Create Anything” framework experts use to create rapport and sales – 4 consumer insight questions you need to know – 10 advanced “value levers” that make people buy your stuff – THE secret golden ticket to building a database of customers (AWESOME)"  Brendon Burchard -- Click this link http://expertsacademy.com/blog/video3
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How to Use E-Mail “Cold Calls” Without Falling into the SPAM Trap!

Market/Promote Your Speaking
Many of us speakers do regular cold calling by phone, in person, or by email.  Here's a great article, by my friend Ari Galper, that gives you some great tips on how to do cold calls without comming acros as too sales; or, in the case of email, not to be perceived as SPAM.  !!! Notice that the information in the article can be used for both email marketing and phone or in-person "cold calling." !!! How to Use E-Mail "Cold Calls" Without Falling into the SPAM Trap!           By Ari Galper, Founder of Unlock The Game™ "I always hear people talking about how e-mail is today's 'killer app,'" my coaching client Janice told me when we were discussing ways of making contact with prospects."But I'm afraid that people will…
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How to Use E-Mail “Cold Calls” Without Falling into the SPAM Trap!

Generate Additional Income, Market/Promote Your Speaking
Here's a great article by my friend Ari Galper, Founder of Unlock The Game™ on how to email prospects without appearing like a spammer. Enjoy it! .... "I always hear people talking about how e-mail is today's 'killer app,'" my coaching client Janice told me when we were discussing ways of making contact with prospects. "But I'm afraid that people will think I'm spamming them if I try to e-mail them when we haven't met yet. I know I hate spam with a vengeance!" "You're not the only one," I told her. "Spammers have just about destroyed e-mail as a legitimate selling tool, but there are still ways you can use it to open communication rather than shutting it down right off the bat. E-mail is still a totally appropriate…
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Updated Press Release Sites

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My friend, Phil Davies, from www.bigNews.biz has updated his Press Release list.  Here it is: Last list Update 3-29-10 First off, yes I do design and sell Web sites that distribute press releases online. I also use free press release distribution sites for my PR clients, so I’ve seen both sides of the online PR distribution business. Based on this experience, I have a bit of a bias about what I am looking for in a press release distribution service. The number of Web sites in this space seems to change from day to day. Sites disappear, change policies and appear daily. So this list needs to be just as dynamic. Before you post a complaint that I’m missing a site, keep in mind that this list is a work…
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